What is the size (weight) of the source
What is the size (weight) of the source
Source size or weight is the degree of importance and influence of a source, based on the number of visitors, viewers or subscribers, depending on the type of media. There are 4 sizes of sources: very large, large, medium, small. In excel-exports they are marked with letters: XL, L, M, S accordingly.
Sources which has coverage data (its audience size measured by its average or total attendance), the size is determined automatically by the level of this coverage. The levels are defined separately for each media type. For sources for which there is no coverage data in the system, the size is determined expertly.
Source size information
Source size information can be obtained from the source card. Click on the icon next to the source title to get the details.
Source size publication filtering
The source size can be used as a publication filter and can also be used to get information about the source in the exports (publication list and report) in .xlsx format and in the report in .docx format.
You can select several values on the filter and also negate certain values. For example, you can select very large and large sources. Thus you will get all publications from sources that are marked as very large or large.
To select publication of all source sizes except small, you can negate this value on the filter.
Statistics by size of sources
The distribution of publications by size of sources can be obtained by exporting automatic reports in .xlsx and .docx formats.
In the .xlsx exports of the publication list, for each of the publications, the size of the source on which it has been posted is indicated.
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